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WMF 2024: CleverAd at We Make Future in Bologna

From 13 to 15 June 2024 CleverAd was at WMF – We Make Future, in its first edition at BolognaFiere: hall 30, stand D10, among startups, companies and digital innovation.

Luca Lobascio 1 min read

From 13 to 15 June 2024 CleverAd took part in WMF – We Make Future, the international fair on artificial intelligence, technology and digital innovation. We were in hall 30, stand D10.

It was a transitional edition for WMF too: the first at BolognaFiere, after its years in Rimini, with more than six hundred exhibitors and thousands of startups and professionals from around the world.

Three days of meetings

WMF draws a different crowd from the Milan industry fairs: more entrepreneurs, more startups, more companies still setting up their digital marketing. It is the audience our model speaks to most directly: no upfront budget on media space, you pay for results.

At the stand we presented our multichannel lead generation — social ads on Meta and TikTok, DEM, SMS, display and native — and the way we measure it: every source, click and lead tracked by our proprietary platform, today CleverAd Server™.

One piece of our 2024

Together with Netcomm Forum in May and IAB Intersections in October, WMF was one of the three events through which, in 2024, we strengthened relationships and started new partnerships.

If you want to see how to set up customer acquisition paid on results, let's talk.

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