Owned databases
Audiences collected through editorial projects and lead generation initiatives, with consent and provenance documented for each source.
DEM & Audience
Profiled databases and a publisher network.
Owned and licensed databases, a premium publisher network, B2C and B2B segmentation. An acquisition channel with scalable volume and full attribution, not a newsletter blast.
- Who it is for
- Advertisers and brands
We do more than buy email sends.
We activate audiences.
Across owned and licensed databases we hold 10M+ profiled email addresses usable for DEM campaigns, on top of the audiences reachable through our premium publisher network.
The difference shows when a source stops working. Whoever buys sends can only change supplier; whoever knows their audiences shifts weight to another segment, changes the message, recalibrates pressure.
The network lets us test different sources, spread advertising pressure and progressively grow volume on the combinations that prove the best quality. It is not a list of suppliers: it is an asset built over years, with established relationships and known terms.
What we bring
The components of the channel
Premium publisher network
Publishers selected over time, with established relationships and known terms: not an anonymous marketplace of sends.
B2C and B2B segmentation
Targeting by profile, behaviour, geography and industry, calibrated on the criteria of the campaign.
Per-source attribution
Every contact carries its originating publisher: sources compete on results, not on promises.
Compliance and traceability
Audiences and sources are selected against criteria of quality, traceability and applicable privacy requirements. For each campaign we assess the availability and documentation of consent against the specific processing purpose.
Controlled pressure
Frequency calibrated on subscriber behaviour and regular list hygiene, so the asset is not burned.
SOURCES
- Owned databases
- Licensed databases
- Network publishers
10M+
profiled emails for DEM campaigns
Tracking & Attribution Platform
- Per-publisher attribution
- Clicks, leads and conversions
- Deduplication and validation
Advertiser
Contacts delivered with their originating source
Compares sources on downstream results
Weight goes back to the sources that perform
Server tracks and attributes. Engine compares downstream outcomes and helps the team rebalance the weight across sources.
Which audience do you need to reach?
Describe the target: we will tell you whether we cover it, at what volume and with which combination of sources.
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Let's talk about your goal
Tell us what you need to acquire, how you handle contacts today and which KPIs you want to improve. We start from there.
- info@cleverad.it
- Phone
- +39 351 805 8005